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AS 203 |
PROFESSIONAL COMMUNICATION |
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Teaching Scheme |
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Examination Scheme |
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Lectures : 2 hrs/week |
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Mid-Sem – 30, Assignments, Quiz -20 |
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End-Sem Exam- 50. |
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Unit 1 |
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(08) |
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Effects of ineffective or lack of communication (case studies), Forms of communication, Role of communication in Presentations, Business Proposals, Information sharing, Developing a positive climate in the organization
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Unit 2 |
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(07) |
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Psychological factors & skills in communication, Behavioral skills for co-operative communication
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Unit 3 |
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(08) |
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Media of communication: Letters & e-mails, Memos, Press releases, Conferences, Intranet & Extranet |
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Text Books: · Writing Communication in English-Saran Freeman Orient Longman Publication · Handbook of Communication Skills (2nd edition) - Bernice Hurst (Kogen Page) · Human Organization Behavior at work - Keith Davis (TMH) · Essence of effective Communication - Ludlow & Panton (PHI) · Technical writing, process & Product - Gerson & Gerson (PHI) · Organization Behavior - Robbins (PHI, 7th edition)
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